Real Estate Information Archive


Displaying blog entries 1-2 of 2

Buyers Who Wait May Lose a Lot

by Beth Braverman

Potential home buyers who delay have a lot to lose.

First-time home buyer and move-up tax credits worth $8,000 and $6,500, respectively, expire April 30. Buyers who qualify get a dollar-for-dollar reduction in taxes or a cash payment if they don’t pay enough taxes to cover the credit. (Like a Rebate Check)

Other factors that should spur buyers:

Low mortgage rates. If the Federal Reserve stops buying mortgage-backed securities at the end of March, 30-year rates will almost certainly rise to more than 6 percent.

Rising prices. About 30 percent of markets are already experiencing price increases. Prices are falling in 12 percent of markets, says Fiserv (but that only helps if you want to live there).

Source: Money Magazine, Beth Braverman (03/02/2010)

The 4 Types of Personalities Women Home Buyers Have!

by Mark Brace

According to research done by Design Basics, LLC of Omaha, Nebraska-there are 4 different types of personalities Realtors need to cater to when working with a female home-buyer. They have come up with names to characterize these 4 different personalities:Margo-wants to "wow" others with her unique home, Elise-tends to prefer traditional, Claire-is so detailed she might bring a black light to spotlight all of a home's imperfections and Maggie-well, keeping her focus long enough on the home will be a Realtor's biggest challenge. Why so much focus on what women want? Well, according to Realtor Magazine, single women alone compromise 20% of buyers, up from 14% in 1995 and when a woman is shopping for a home with her significant other or family members it is often she who has the biggest influence over the final decision. Although these 4 personalities may not characterize every female buyer its important to decide which personality is closest to you so that you can have a better idea of what you're looking for. Choose from the more detailed list below:

Margo-"My Home is Unique" Her ideal home: Modern design and clean lines draw her eye. She likes geometric shapes and unusual features and she prefers edgy, European-influenced trends. A work area, library, or inspiration room is also desirable since she’s work-oriented.

Elise-"My Home is my Haven" Her ideal home: Function trumps aesthetics for this traditional, family-oriented buyer. She wants a home that’s easy to clean, low maintenance, and durable. She looks at a home from the family’s perspective, and wants plenty of storage, a large laundry room, and a floor plan that comfortably fits her family lifestyle. She’s more likely to go with a traditional design, such as a country kitchen.

Claire-"My Home Makes a Statement" Her ideal home: This status-driven buyer is drawn to brand names and quality products, such as nice fabrics and crown molding. Claire appreciates symmetry in design and wants polished, sophisticated spaces for formal entertaining. She’s also drawn to arched openings, columns, and a gourmet kitchen.

Maggie-"My Home is Carefree" Her ideal home: This adventurous and spontaneous buyer is the least connected to a home’s appearance. She’s drawn to comfort and function and tends to want less square footage because it means less upkeep. She also tends to prefer "green" design and low-maintenance products since she’s always on the go. Maggie is casual when it comes to a home’s design and desires flexible spaces that she can tailor to accommodate her hobbies.



Displaying blog entries 1-2 of 2

Contact Information

Mark Brace, Realtor, ABR, GRI, CRS, SRES, e-PRO, A
Berkshire Hathaway HomeServices Michigan Real Estate
3000 East Beltline NE
Grand Rapids MI 49525
Direct: (616) 447-7025
Cell: (616) 540-7705
Fax: (616) 447-7025

Berkshire Hathaway HomeServices - Michigan Real Estate is a full service, locally operated real estate brokerage company backed by the strength of a solid national and global brand. Our full service businesses include Residential, Commercial, Relocation, Mortgage, Insurance, Home Services and New Homes & Land. Our core values, service philosophy, cutting edge technology, and most importantly our people are what make us the leading real estate company in Michigan. We are committed to providing the highest quality real estate services possible and making each customer's experience one that surpasses their expectations.